E-commerce · Retail
3× conversion rate via a custom e-commerce rebuild
Sushma · React, Node.js, PostgreSQL
- Conversion rate
- 3×
- Less cart abandonment
- 65%
- P95 page load
- <1.2s
The challenge
A slow storefront and a long checkout were costing sales. Most visitors left before paying.
What we built
A custom storefront in React with a Node.js backend, a shorter checkout, and a performance budget enforced on every release.
The outcome
Conversion tripled, cart abandonment fell by 65%, and pages now load in under 1.2 seconds at the 95th percentile.
- React
- Node.js
- PostgreSQL
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